Are consumers willing to pay more for climate-friendly products?
I’m seeing quite a few “climate-friendly” products at the supermarket. Are consumers willing to pay more for these? And how can we encourage people to make good choices? Read full…
Sustainable
New Report Finds Overwhelming Majority of Consumers Are Willing to Pay More for Sustainable Packaging
Nearly three-fourths of consumers are willing to pay more for sustainable packaging. That’s according to new research by Trivium Packaging. Read full article here: New Report Finds Overwhelming Majority of Consumers Are…
Study: Consumers Willing to Pay 37 Percent More for Cultured Meat
A new study from Maastricht University (UM), where Dr. Mark Post created the world’s first cultured hamburger in 2013, suggests that consumers are willing to pay a premium for cell-based…
Beyond Meat Vs. Impossible Foods: Product Offerings And Pricing
It’s time for the battle of plant-based food companies: Beyond Meat Inc (NASDAQ: BYND) versus Impossible Foods. Which company’s products reign supreme? Which tastes better? Who wins on cost and…
Half of Uber Customers Willing To Pay More For Electric Rides – Report
More than half of taxi and Uber customers in Europe are willing to pay an extra 15-20 cents per kilometer for a zero-emission ride, according to a poll published by…
Over 85% of respondents to our recent survey on consumer mobility
Over 85% of respondents to our recent survey on consumer mobility preferences believe that electric vehicles will help the environment, yet far fewer are willing to pay a premium for…