Are Hermès and Louis Vuitton actually priced too cheaply?

Or imagine you are developing a new electric car brand, about to compete in the luxury car space. What should be the price? Or imagine you are curating an art collection. How to price it? What about Many luxury brands underestimate their pricing potential.

Read full article here:

www.scmp.com/magazines/style/luxury/article/3134212/are-hermes-dior-and-louis-vuitton-goods-too-cheap-luxury

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