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Scaling the Revenue Engine — Chapter 9: Pricing and Packaging

Demand curves should be estimated by segment. For a SaaS product, the x-axis (“Price per Unit”) becomes “Price per Package,” with Package indicating the average package for the segment (made up of a defined quantity tier).

Read full article here:

medium.com/ceoquest/scaling-the-revenue-engine-chapter-9-pricing-and-packaging-dbbe3153216a

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