Subscription Options Play Critical Role In Consumer Retention

The pandemic didn’t entirely create the subscription boom seen over the last 15 or so months, but COVID-19 was undeniably an accelerant. Consumers stuck at home shopped for subscriptions the way they might once have roamed the aisles in brick-and-mortar retailers.

Read full article here:

www.pymnts.com/subscriptions/2021/subscription-options-play-critical-role-in-consumer-retention/

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