Two Ways Marketers Realize Stealthy Price Increases

“Overall Promotional Intensity in both the multi-outlet and grocery channels has been consistently below last year’s levels at the total CPG, total edible, total non-edible, and category levels.” – Finding from IRI CPG Promotional Index. Source: Andrea Piacquadio/ Pexels/ Licensed Under CC BY 2.

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thepricingconundrum.substack.com/p/two-ways-marketers-realize-stealthy

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