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Google’s Q4 ad revenue rises 20% as its pricing power erodes

Brief: Google’s ad sales rose 20% to $32.6 billion in Q4 2018 from a year earlier, helping to drive parent company Alphabet’s revenue by 22% to $39.3 billion. For the full year, Alphabet reported a profit of $8.9 billion on revenue that rose 22% to a record $136.8 billion, per a press release.

Read full article here:

www.mobilemarketer.com/news/googles-q4-ad-revenue-rises-20-as-its-pricing-power-erodes/547666/

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