/PSYCHOLOGY

The Premium We Pay to Be Perfect

18 Oct at 8:11 am

Firms use ‘lucky number 7’ to trick customers into thinking prices are cheaper

23 Sep at 8:01 am

How COVID-19 altered the “art and science” of menus – Marketplace

4 Aug at 7:48 am

The Growing Allure of Buy Now, Pay Later

16 Mar at 6:49 am

What is Psychological Pricing? 4 Strategies, Examples, and Tactics

29 Jun 2020

How Much We Value Something Increases Our Patience

11 Jun 2020